Do you know the Etymology of “Monferrato”? There are various interpretations and assumptions, but to date none are certain. There are many opinions, with Aldo Ricaldone stating the name was derived from “Mount” and farro — a variety of wheat. Another claim is that it comes from the Latin Mons ferax meaning “mount fertile and rich.” Still another refers to the irons left by the Romans in their conquest, Mons ferratus. Finally, an interpretation derived from a legend according to which Aleramo of Montferrat, the legendary founder of its march, wanting to shoe a horse, and not finding a hammer, used a brick (mun in local dialect), and thereby the horse was shod (fra), hence the name Munfra yielding Monferrato.
Come in Monferrato and taste our wine Uvamatris!